There’s a lot that goes to waste at conferences.
Food, clothing, trinkets — you name it.
Dreamforce, Salesforce’s annual user conference in San Francisco, attracts thousands of people from around the world. This year they expected over 170,000 people over five days — yes, you read that right.
Like any large-scale tech conference, Dreamforce’s expo saw Salesforce partners and sponsors show off their technologies in hopes of landing new customers.
What’s synonymous with an expo? Swag.
As you can imagine with a conference the size of Dreamforce, there’s a ton of swag that gets handed out to conference goers.
Knowing the amount of swag (i.e. t-shirts, pens, backpacks) that goes to waste at conferences and how well attended Dreamforce is every year, Datanyze reached out to Startups Give Back to co-organize a volunteering event where swag would be collected and donated to local nonprofits.
Even though this type of volunteering activity was uncharted waters for both organizations, we agreed on one thing: donating unwanted swag is better than it to going to waste.
Little did we know attendees felt the same way.
A challenge to conference organizers
It doesn’t take much effort to collect excess swag and donate it to a local nonprofit.
Whether it’s partnering with a third-party organization or having an internal team organize it, I challenge conference organizers to give attendees the opportunity to donate their unwanted swag. Not only is it a good idea, but they already want to.